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Showing feedback email templates: 6 to ask and to report

By Doorlark Editorial Team·Published Oct 30, 2026·Fair housing guidance from HUD

Short answer: buyer agents answer short questions sent within a day of the showing. Ask 3 things: what they liked, what held the buyer back, and how the price compared with what they saw. Then pass a summary to your seller every week. Below are 6 templates: 3 to ask for feedback, 3 to send it to the seller.

Asking the buyer agent

1. Feedback request (same day or next morning)
Subject: [Address]: quick feedback?

Hi [Agent first name],

Thanks for showing [address] [today/yesterday]. Three quick ones, a word or two each is fine:

1. What did your buyer like most?
2. What held them back, if anything?
3. How did the price compare with the other homes you saw?

Any chance of an offer? Call me with questions.

[Your name] · [phone]
2. Text version
Hi [name], [your name] here, listing agent on [address]. Thanks for showing it. Any feedback on price or condition? Even one line helps my seller.
3. Second ask, 2 days later
Subject: Re: [Address]: quick feedback?

Hi [Agent first name], just bumping this. One line on price is the most useful part for my seller. Thanks.

Sending it to your seller

4. Weekly feedback summary
Subject: [Address]: this week's showings and feedback

Hi [Seller first name],

This week: [number] showings, [number] second showings, [views] online views.

What buyers said:
- Liked: [themes]
- Concerns: [themes]
- Price: [what agents said about price against what they saw]

Competing homes: [new listings, price changes, pendings in our range].

My take: [one or two sentences]. Next step: [plan].

[Your name]
5. Single piece of tough feedback
Subject: [Address]: feedback worth knowing

Hi [Seller first name],

Two of this week's buyers mentioned [issue, like the roof age or the dated kitchen]. One said it's why they bought elsewhere. A few options: [get a quote and share it with buyers / offer a credit / adjust price]. Want to talk it through [day]?

[Your name]
6. No feedback came back
Subject: [Address]: showing update

Hi [Seller first name],

We had [number] showings this week. Agents didn't reply to my feedback requests on [number] of them, which usually means the buyer wasn't interested enough to follow up. I'll keep asking. What we do know: [any feedback received or activity numbers].

[Your name]

Fair housing: what to pass along and what not to

Pass along comments about the home, the price and the terms. Don't pass along, or ask about, who the buyers are: their family, background, religion, disability or anything else about them. If an agent's feedback includes comments about the neighborhood's people or "the kind of area" it is, leave that out of what you send the seller, and don't repeat it.

Make feedback easier to get

  • Ask within 24 hours, while the agent still remembers the house.
  • Ask about price relative to what they saw. "How did the price compare?" gets more honest answers than "Was it priced right?"
  • Thank agents who reply. They're the ones who'll bring the next buyer.

When the feedback keeps pointing at price, use the price reduction letter templates and the price reduction calculator. For open houses, the sign-in sheet and follow-up texts cover the visitor side.

Run your own numbers: the agent net income calculator shows take-home per deal and per year after split, cap, fees, costs and a tax set-aside.

Sources

Checked Oct 30, 2026.

FAQ

How do I ask for showing feedback from a buyer agent?

Send a short email or text within a day of the showing with three questions: what the buyer liked, what held them back, and how the price compared with other homes they saw.

What should I tell my seller when there's no feedback?

Report the showing count, say which agents didn't reply, and share what you do know from activity numbers. No reply usually means low interest.

How often should I send showing feedback to my seller?

Weekly works for most listings, plus a same-day note for an offer or a piece of feedback that needs action.

What showing feedback shouldn't I pass along?

Anything about who the buyers are or about the people in the neighborhood. Keep feedback to the home, the price and the terms.

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